Monthly Archives: February 2017

Facebook Live vs. Professional Streaming Platforms

Facebook Live didn’t start the fire—it was always burning since the live stream machine’s been churning. Although streaming live video online has officially been a thing since 2007 with the birth of Livestream, formerly known as Mogulus, it has recently … Continue reading

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What Can Audio Advertising Do For You?

Remember the good old days when radio was just a knob on your car stereo? Or, if you’re even older (but young at heart), maybe it was a square, clunky box that only accessed a few local channels, and every … Continue reading

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3 Benefits of Video Marketing in 2017

If you’ve ever seen a Harry Potter movie, you might have seen the “magic” animated photograph of Harry’s parents that he keeps by his bedside. While that may have been reserved for young adult fantasy novels in 2003, it’s definitely … Continue reading

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32 Tips On Promoting Your Live Stream

Get people hyped! For live events, create a teaser trailer that gives people a taste of what your event will be like. Create a landing page for your event where you will embed the live stream. Link this page in your … Continue reading

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Encoder Guide: Cerevo LiveShell 2 and LiveShell X

Cerevo LiveShell 2  Simple but not lacking in quality, the Cerevo LiveShell 2 is designed to be user and budget friendly. It is compact and lightweight, measuring in at 78mm x 113mm x 25mm and weighing only 150g–almost as light … Continue reading

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Why OTT Sports Streaming Is Here To Stay

  “Sports is the last category of must-see-now content.” But don’t take it from us, take it from Jeffrey Cole, the founder and director of the Center for the Digital Future at USC Annenberg. “Based on our data, Gen Z … Continue reading

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Refugees and Immigrants’ Contributions to Tech

Steve Jobs was the son of a Syrian migrant. You may know him as the founder of Apple. Jobs was raised in California by his adoptive family. His mother, Clara Hagopian, was the daughter of Armenian immigrants. His biological father, Abdulfattah Jandali, was raised in … Continue reading

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6 Reasons To Live Stream Your Next Event

User Engagement: Live streaming provides the ability to engage an extended audience. Attendees who may not have otherwise been able to experience the event, whether it’s because they are across the world, disabled, elderly, or simply could not make the necessary accommodations, … Continue reading

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