Automate your online radio station using Auto DJ software

Whether you are looking to build your very first online radio station or you are looking to automate the one you already have, Auto DJ is the service you can’t do without. If you didn’t already know, Auto DJ is an online radio automation software that you can attach to any SHOUTcast hosting account.

Auto DJ brings many benefits to any radio station. The most important benefit that radio station owners will gain access to is the complete automation feature. This means that radio owners will no longer need to stay at their computers in order to stream online. As a radio station owner you will not even need to leave your computer on the whole time you are streaming. So if for nothing else, by attaching an Auto DJ account to your radio hosting you will be saving on your electrical bill.

Auto DJ will also allow you to create playlists and schedule them however you see fit. This way you can have total control over what and when your online radio station will stream. You can even control your radio station from your mobile device since the Auto DJ can be accessed from the web-based control panel.

So to sum it all up, by attaching an Auto DJ account to your online radio you will be saving on your electrical bill, have complete control over your radio station (what and when something is going to play in you radio station), radio station automation and seamlessly switching between a live source and your playlists.

How to get more listeners to your radio station

Just about every online radio station owner has the same problem: getting enough listeners to connect to their streams. However, why do you think that some radio stations have all the listeners while others struggle with only a handful? The truth is that virtually anyone can have a broad audience if they knew how to make themselves noticed.

If you want to have more listeners tuning in to your online radio then the first thing you could do is to make sure that your music and live shows are what people are looking for. If you can’t provide your audience with quality air time then there is no reason why they should come to your station in the first place.

The first step to making yourself noticed is by building a website for the radio station. Nowadays you don’t even need to hire a web designer for this task since there are so many CMS (content management systems) out there that virtually do all the work for you. If you haven’t worked with a CMS before then your best bet would be using WordPress since this platform is the friendliest to work with and easy to do the maintenance once in a while. There are also many free themes that you could use for your website and customizing them is relatively easy. With minimum effort you could have your very own website up and ready. You can even embed a player on the website and have your audience listen to your station directly from the homepage. If you have no idea how to do this then you can search for this on YouTube where there are plenty very easy to follow tutorials on exactly how you can do this.

Building a website is not enough if you want people to actually come and visit. You need to spread the word about your new website on forums and social networks for starters. When you have a few people coming to your website and you will want to have even more then you will want to learn more about Search Engine Optimization. Until then however, you should stick to the basics and settle for what you can get right now.

Local marketing never seems to go out of style. Many companies use the most basic types of marketing even today simply because they work. You can do the same in your city by have a few people spread flyers.

Word of mouth is another old school but very effective marketing technique which you can use successfully with your online radio station. This technique works even better when used on the web. Social networks can create a viral effect if the material is good enough so make sure that your radio station has real value to provide to your listeners.

The benefits of having your own mobile application developed

Many people try their luck online after hearing of the riches that so many internet marketers have stumbled upon with relative ease. Even though these rags to riches are not totally untrue, it is not so easy to make it big online if you start from scratch. The truth is that you need to spend a bit of money if you are going to make money.

The best type of internet business is in the information and software markets. It makes sense if you think about it: you create something once and then you can sell it over and over again without having to spend anything on production and distribution. So many people have already gotten rich over delivering packaged information that the temptation for starting a business in this niche is very high right now.

Even though the competition is very high right now in this market, you can still find a business model that is not over-saturated on the internet these days. A great business model is selling mobile applications. Since most people nowadays have smartphones and tablets, it is a great opportunity to come up with an application that many people would be interested in.

You don’t even need to sell your mobile application. Even giving it away for free could bring  many benefits for the credibility of your online business (something that most of today’s online businesses are lacking in). However, in order for people to even consider downloading your application even if you are giving it away for free, you need to make sure that it is something that people actually need or that it is entertaining. Building an application just like so many others out there is not going to be of much help.

Doing a little bit of market research will achieve much in the way of determining which kind of application is needed on the market. If you are an online business owner then you may want to build an application that complements the product or service you are already selling. The best way to determine whether an application has the potential of becoming popular is to look at the current competition. Therefore if people are already paying for your competitor’s application then chances are, if you put enough effort into building yours, that you are going to make money off of it as well.

The first step to building your mobile application is to find the right developer for it. There are many skilled programmers nowadays that are just waiting for you to set them up with a challenging project. You need to be careful though when contracting a developer. Although there are many professionals looking for work, there are also those that are looking to make some quick bucks off of you. If you are working with a limited budget then your best option would be looking for a freelancer that will accept working for you for the wage you are offering. Keep in mind though that you are only going to get the quality you are paying for, sometimes not even that. The better option would be contacting a professional mobile development company to build your mobile application. This way you don’t have to search for programmers on freelancing websites and risk your money on somebody that you have never worked with before.

5 reasons why you should drop progressive video download and start streaming videos online

Most people watching videos online are looking for the highest video quality available. While not all videos today are shot in full 1080p High Definition, you still need to be able to stream those kinds of videos online for people who will settle for nothing but the best. Video streaming has become a very competitive market nowadays and if you are going to remain competitive then you are going to have to deliver nothing but the best services for all your online audience. The old way of delivering video content for your website visitors is through progressive download. What this means is that visitors are only able to watch a video while the video file downloads on their computer. There are obvious disadvantages to this method and you will soon find out why video streaming technology is much better than progressive download.

1. Streaming technology

With the true video streaming technology your audience will be able to skip through a video without having to wait for the whole video file to download onto their computers first.

2. Video file protection

Since the video file will not be downloading onto the viewer’s computer, you will be able to better protect your video content. Even though with progressive download the video file gets deleted from the temporary folder after the video has been closed, there are many software programs online that allow users to obtain a permanent copy of your videos. This doesn’t happen with video streaming since the video files will never be fully downloaded onto the end user’s computer.

3. Smooth video streaming

With the video streaming technology you can have full HD videos without having to worry about bandwidth too much. The adaptive bitrate feature allows users to watch video files at the best viewing quality that their internet connection can support.

4. Save bandwidth

Video streaming allows you to save on bandwidth usage. While with progressive download users need to download the whole video file in order to skip through, with video streaming the user doesn’t need to download the whole thing just to watch the end of a video and while not all users will skip to the end of the video, the ones who do will not unnecessarily use up your bandwidth.

5. Convenience

There are many online companies offering video streaming services nowadays. These services are not expensive and they save you the trouble of having to host all of your video files on your server and managing them.

If you are still not convinced that video streaming is the best way to provide video content for your online audience then you can check out more about this technology by going to our website at http://www.primcast.com/services

When should you invest in a dedicated server?

If you are an online business owner then you will need to upgrade your hosting service to a dedicated one at some point. Even though you don’t necessarily need a dedicated server right now for your website, once your online business starts to take off your website visitors will start getting frustrated by the loading times, website crashes and errors they will get and this is something that you should completely avoid. If your visitors don’t have a good experience on your website then how can they expect to have a good experience with your product or service?

Depending on what amount of traffic you are expecting to come to your website, you could also choose to move it on a virtual private server. This type of web hosting is the next best thing to a dedicated server and you get the benefit of having a great level of flexibility and customization. The benefit of moving to a virtual private server is that you get about the same functionality as a dedicated server but for much less money. The downside to having your website hosted on a virtual private server or dedicated server is that you will also need to do the maintenance part. You will also need to manage the server installs and software upgrades as well.

You can also find managed dedicated hosting servers. Although these services will cost you a bit more, they can save you quite a bit of time and money since you won’t need to manage the server and you don’t need to have an employee to take care of the server maintenance.

A dedicated server can be used for much more than simply hosting your website (although if you have a very popular website that gets visited by thousands of visitors every day, a dedicated server is simply required). You can also install applications and other software that will only work on a dedicated server.

Most businesses nowadays (online or offline) rely on dedicated servers for data storage, document management, website hosting and much more. So if you are having problems with your website being to slow, need more resources such as bandwidth, storage and processing power for your web applications then a dedicated server is perfect for the task.

There are plenty of online companies selling dedicated servers. However, you need to be careful when purchasing a dedicated server online. There are some bad reputation companies out there that are only after your money and will simply not deliver on the services you have paid for. So if you find offers that are ‘too good to be true’ then you should consider the fact that those offers may in fact be too good to be true.

Primcast offers high quality and reliable dedicated servers and virtual private server hosting. If you would like to find out more about our hosting solutions then feel free to visit our website at http://www.primcast.com/services

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The importance of developing your own mobile application

It may be hard to believe but most business owners nowadays do not realize the huge potential that mobile applications have. The market for mobile applications is simply huge and many companies are already reaping the rewards of their labor.

Building a mobile application could be a great addition to your product or service. With today’s technologies you can virtually build any type of application. So if you have a great idea for an application that could greatly benefit your business then you have everything you need to get started. There are many online websites where you can find skilled freelancers that can build your application. Such websites are freelancer.com, odesk.com, rentacoder.com, vworker.com and many more. You could also choose to work with a professional company that develops mobile applications. When it comes to freelancers you can expect just about anything to happen: they can be frauds just after your money, beginner programmers looking for a quick buck, people who will take on a project but never finish it, you name it… However, when it comes to a professional mobile app development company, there isn’t much to gamble. The bad thing about choosing this option is that you may need to pay a bit more than you would on a freelancer.

The success or failure of your mobile application would be greatly influenced by how great your idea is but also by how well the application is made and functions. Even though your application will not be perfect right from the start, it is important that you have your developers fix any issues that may occur, when they occur.

 

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Promote your online business using online radio

One of the most overlooked promotion methods for online businesses nowadays is with the help of online radio. Having your own online radio station could perfectly complement your business. Even though there are thousands of online stations right now, there is a growing demand for even more diversified radio stations that people are just waiting to listen to.

There are many benefits to having your own online radio station. The best thing about being a radio station owner is that people will begin to trust you more and see you as an authority in your field. Giving a human face to your business is just about the best thing you can do in today’s online environment where trust is a major issue. If you show people that you are a real person who cares about your business and your customers then more people will buy from you instead of your competition.

Many people who buy online spend a great deal of time doing research on the product or service they are interested in. You have a good opportunity to provide detailed information about what you are selling to your customers with an online radio station. The more informed your potential customers will be the more sales you could potentially make.

There are countless other benefits that come with owning an online radio station. However, even though building your own radio station is quite an easy task, there is still the matter of choosing an audio streaming provider to host your radio station.

You could host the radio station yourself but using an audio streaming provider would be the better option. First of all, you won’t need to deal with managing and configuring the server for hosting the radio station. A specialized service would offer customer support that you wouldn’t be able to find anywhere else. Another advantage is that you don’t need to own any equipment other than a PC connected to the internet.

There are many online companies providing audio streaming hosting services so how will you know which one will offer you the best deal? There are several factors you will need to consider when looking for the right audio streaming provider. The first thing you will need to look for is the quality of the services. You can determine for yourself if the quality of the provider is good or not so good by actually trying their services. Most companies will have trial or demo accounts where you can test for yourself. If they don’t offer trial or demo accounts you can ask their customer support staff to create a test account for you but if they won’t do that then you should look for another audio streaming company.

Another very important aspect is the customer support. If you are going to have a respectable online radio station then you need to have very responsive, skilled support from the audio streaming provider. You wouldn’t want to have your station stop broadcasting during an important live transmission and not to have anyone you can call to have your problem solved in a timely manner.

Price is also important when it comes to audio streaming. Even though you may find ‘too good to be true’ deals, you need to consider the fact that those deals may in fact be too good to be true. There are now many online audio streaming providers and you need to be careful when choosing the one you will be working with. Although you may need to pay a bit more, the price difference will totally be worth it for the return in service quality you will be benefiting from.

Having an online radio station for your business could really improve your online presence and the trust your customers have in you. By interacting with your potential customers and giving the information about your product or service, you will have a better chance of selling to them.

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